Michiel van den Hoven

Michiel is an experienced marketer with over 15 years experience at Unilever. He is driven by creating surprising and successful concepts and marketing mixes.

With cases on brands like Andrelon, Unox and Cup-a-Soup, all rewarded with an Effie, Michiel created impact on the Dutch fmcg market. Internationally Michiel worked for some years on Knorr. Since the beginning of 2008 Michiel started working as brand consultant and gained experience in new industries like telecom, finance, alcoholic beverages and government. Michiel is determined to develop great marketing initiatives with focus on the brand promise and its real meaning for consumers.